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Add Self Pay Services to Your Practice That Work
When individuals are subject to too much change in too little time, they can experience what Alvin Toffler called future shock. All the change brought about by healthcare reform and increased...
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Cash-Based Therapy- It’s Not About the Cash
Megan Trainor’s hit song “All About the Bass” received a Grammy Award nominations and has sold over 6 million copies worldwide. I took the liberty to apply her catchy bubblegum pop tune to a cash...
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Grow Your Practice with a Blog- Joshua Stone ATC [FF41]
| Subscribe in iTunes | Subscribe via RSS Have you ever wondered about how to build your practice through writing? Whether that be writing a blog post, patient handout or even writing a book this...
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The Key To More Referrals–Your Raving Fans
Photo Courtesy of http://www.michaelnyffelerphotography.com I’m continually amazed when talking to private practice owners about getting more referrals. They seem stuck in old marketing strategies of...
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5 Easy DIY Tactics to Market Your Practice
I know that for many practice owners marketing is just one of the many hats they have to wear. Here are a few marketing ideas from the web that might be useful to small therapy practices. Take one or...
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10 Strategies For More Referrals
I had a dollar for every time I heard a therapist say they need more referrals, I’d be retired by now. We all want a schedule full of clients we can help. Many therapists have inflated expectations...
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A Successful Fitness Club PT Practice
| Subscribe in iTunes | Subscribe via RSS Running a long distance race takes stamina and endurance to push through the finish line. As a 2011 graduate from physical therapy school and long distance...
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Marketing is about Relationships
You’re probably either really intimidated by the idea of marketing or really excited about it. Like many therapists, you might hear the word “marketing” and think of pushy sales people, cheesy ads, or...
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Ignite Your Practice with Nitin Chhoda [FF55]
How would you like for your practice not only to survive but thrive through healthcare reform and ever-dwindling reimbursements? How would you like to pick the brain of one of the leading practice...
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Your Dream Practice Roadmap- STAND OUT
Four Essential Stages for Business Success: Stage Four Stand Out Over the past few weeks I’ve written about what you will most likely experience during your journey to create your dream. I call it...
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The Private Practice MBA with Dr. Joe Simon[ff60]
Whether you are new grad or have owned your own practice for several years, most of us wish we had more business expertise. When I see the phenomenal platform growth of Michael Hyatt, Pat Flynn or...
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The Rise of the Medprenuer–Dr. Joe Simon [ff61]
What does in mean to be an entrepreuer in a medical practice? There is a new word circulating on the Internet that is gaining some traction and it might be what you want to be. Medpreneur. The new...
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Being An Expert Can Be Harmful to Your Practice
An Experts Dilemma In healthcare there can be two kinds of experts. One takes pride in being able to think and communicate in a logical and detailed manner. This type of expert overwhelms their...
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How to Start a Practice With Absolutely No Patients
| Subscribe in iTunes | Subscribe via RSS We are quickly coming to the close of another year. 2015 is almost in the books. I hope you’ve had both a successful and meaningful year. I truly believe...
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ISN’T BEING A GREAT CLINICIAN ENOUGH?
I had a conversation with a therapist a few months ago who was trying to get referrals to the hospital satellite clinic where she worked. The hospital had decentralized their outpatient clinics and...
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The Key To Your Practice Success–Marketing
Is improving the marketing of your practice near the top or the bottom on your priority list for the new year? If marketing is something that you know you should do but never get around to it your...
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Want More Patients–Target Your Sweet Spot
When it comes to creating highly successful outreach campaigns for your practice, the most important component in marketing is targeting. The ultimate goal is to find your “sweet spot” – a group of...
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Cash Yoga Practice-Dr. Lisa Holland, Belly Guru- [FF66]
| Subscribe in iTunes | Subscribe via RSS Looking for ways to make up for the money you’re not getting paid by insurance companies? If you are, you’re not alone. Therapists are ideally positioned to...
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The Art of Attracting Patients
Attracting new patients can be hard, especially if you are just starting out. It takes a lot of energy to get out of the clinic to make new connections and follow up on previous contacts. Even more,...
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Can a Niche Be Too Small? -Ben Musholt PT[ff67]
| Subscribe in iTunes | Subscribe via RSS Seth Godin, author and social media thought leader, says “There’s no such thing as a niche that’s too small if people care enough. “ In today’s competitive...
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